Best Fujifilm cameras to buy in 2026: get the Fujifilm look with these retro-styled beauties

The best Fujifilm cameras pair sublime style with serious imaging capability. The phenomenally popular cameras in Fujifilm’s lineup pair dial-based controls with distinctive Film Simulations, imbuing your photography with a retro feel, both in the shoot itself and the images that result from it.

The Fujifilm lineup includes mirrorless cameras and compacts, with a couple of different sensor-size options – and if that’s already more technical terminology than you can handle, don’t worry. I’ve written this guide specifically to cut through the noise and help you find a brilliant Fujifilm camera that suits you. For most newbies, I’d say the top pick is likely to be the X-T30 III, as it’s the most flexible option for beginners. However, many are swayed by the stylish delights of the popular X100 compact series, and you may find one of those suits you better.

Fujifilm isn’t the cheapest camera brand, but it does offer some reasonably affordable options – and these open up still further if you’re willing to shop second-hand. So, I’ve included a section on the best second-hand Fujifilm cameras, which you can head straight to if you’re looking for something budget-friendly. New or used, every camera on this list has been tried and tested by the AP team, and I’ve linked through to our full reviews of each one throughout, where you can also see sample shots.

I’ve packed this page with all you need to know about Fujifilm cameras – so dive in and get cracking! If you go for a mirrorless camera, rather than a compact, then make sure to check out the best Fujifilm lenses, too.

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The best Fujifilm cameras – our quick list

• Best Fujifilm camera for beginners: Fujifilm X-T30 III – Buy now
• Best Fujifilm camera overall: Fujifilm X-T5 – Buy now
• Best Fujifilm compact camera: Fujifilm X100VI – Buy now
• Best Fujifilm hybrid camera: Fujifilm X-S20 – Buy now
• Best DSLR-style Fujifilm: Fujifilm X-H2 – Buy now
• Best Fujifilm camera for sports and action: Fujifilm X-H2S – Buy now
• Best Fujifilm camera for travel: Fujifilm X-E5 – Buy now

Best medium format Fujifilm cameras:

• Best value Fujifilm medium format camera: Fujifilm GFX100S II – Buy now
• Best Fujifilm medium format compact camera: Fujifilm GFX100RF – Buy now

The best used Fujifilm cameras:

• Best used compact camera: Fujifilm X100V – Buy now
• Best all-round used Fujifilm: Fujifilm X-T4 – Buy now

Read on for a full breakdown of each camera on the list, starting with our standout favourite…

Looking for the best deal on Fujifilm cameras? Not only will you find the best Fujifilm cameras, but also some of the best Fujifilm camera deals, as our ‘Buy now’ buttons are setup to automatically take you to the best prices from trusted retailers. You’ll also find a list of other retailers below each camera, so you can find the right deal for you.

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Best budget Fujifilm camera for beginners: Fujifilm X-T30 III

If you’re here because you’re looking for your first Fujifilm camera, then my top pick is the X-T30 III. Fujifilm’s smallest and most affordable mirrorless camera, the X-T30 III is nonetheless capable of taking fantastic images, and gives you access to all the brilliant lenses available in the X system. Its SLR-styled body handles nicely, with dial-led controls, and the brand new processor enables flashy modern features like intelligent subject-detection autofocus.

While it’s a similar proposition to the previous X-T30 II, one welcome addition made to the X-T30 III is the Film Simulation mode dial on the top plate, which allows you to switch between Fujifilm’s popular colour profiles without having to delve into menus. This may not interest all users, but it’s likely to attract more casual photographers (who are maybe less interested in exhaustively processing RAWs) – and I can confirm that it makes the camera a lot of fun to use.

There are other beginner-focused cameras from other brands that are arguably better value for money. However, the X-T30 III is just so charming in its style and operability – and since you’re here reading our Fujifilm camera guide, you’re likely not immune to retro charm. It’s the perfect first camera for prospective Fujifilm users, and when it comes time to upgrade, you’ll have your pick of a fantastic system.

Best for: beginners, budget buyers, and travel photographers

Read our full Fujifilm X-T30 III review

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Best Fujifilm camera overall: Fujifilm X-T5

Long-awaited, much-appreciated – the Fujifilm X-T5 is the best Fujifilm camera for photographers overall, and probably the best camera that Fujifilm has ever made. Earning a full five stars in AP’s full review, this fabulous mirrorless camera gets a considerable resolution bump compared to the X-T4, leaping all the way up to 40MP. It’s also smaller than the X-T4, and much more similar in size to the original X-T1.

What’s more, it also receives the must-have feature of cameras that have come out over the past year – subject-detect autofocus, an AI-powered system that can pick out particular subjects like humans or animals and lock the focus onto them with unerring accuracy.

Cheaper than the X-H2, the X-T5 actually provides remarkable value for money once you dig into what you get. A broad ISO sensitivity range, a comprehensive autofocus system and a bangingly fast burst rate (15fps with the mechanical shutter or 20fps with the electronic shutter and 1.29x crop) – it all adds up to a camera that’s pretty much good at everything. For the same price as an old full-frame camera, the Fujifilm X-T5 gives you bags of functionality.

While the X-T5 shoots excellent video, in 6K no less, in my view it isn’t really a video-focused camera and something like the X-H2 will give video users more bang for their buck. However, the X-T5 is a fabulous all-rounder camera, a fine achievement by Fujifilm, and a compelling argument that full-frame really isn’t everything.

Best for: stills shooters who want to do a bit of everything

Read our full Fujifilm X-T5 review

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Best Fujifilm compact camera: Fujifilm X100VI

Fujifilm’s gorgeous X100 compacts have been a mainstay of the X lineup since the very beginning – the original X100 was in fact the camera that kicked off the brand’s renaissance back in 2010. Since then, the basic formula hasn’t really changed across six iterations – it’s a camera that pairs an APS-C sensor with a fixed 35mm-equivalent lens, combining them with dial-led controls for an immersive, hands-on shooting experience.

The X100VI is the latest in the series, and it arrived with big shoes to fill after the previous X100V blew up in popularity on TikTok. Happily, the X100VI is a triumph. It takes the beautiful 40MP sensor from the X-T5 and sticks it into a classic X100 body. So while you’ve still got that fixed 35mm equivalent lens, you can now use the digital teleconverter to crop into your images and still get brilliant results. At 50mm equivalent, you get 20MP images, and you can double your focal length to 70mm equivalent and still get 10MP shots – which is plenty for sharing digitally or even a small print.

Handling is, as ever, sublime. The classic styling means the X100VI just feels great to use, with the unique hybrid viewfinder providing an immersive composition experience. You can overlay an electronic readout on the optical viewfinder, giving yourself truly the best of both worlds. Or, if you prefer, use the super-slim tilting screen for waist-level shooting – perfect for staying unnoticed on the street.

Really, the only strike against the X100VI is that they’re so darn hard to get hold of – even with Fujifilm having assured the world that it has stepped up its manufacturing quotas, stock still tends to sell out quickly. You could also try the older X100V on the used market (see below for more detail), though that tends to get snapped up quickly as well.

Best for: street, documentary and day-to-day photography

Find out more in our comprehensive Fujifilm X100VI review

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Best Fujifilm hybrid camera: Fujifilm X-S20

The original Fujifilm X-S10 was a significant departure for Fujifilm, packing much of the technology from the then-flagship X-T4 into a far more compact body with more mainstream controls, notably a regular mode dial rather than a shutter speed/ISO dial. The Fujifilm X-S20 builds on this with a whole series of advances that make it well worth the extra outlay (around $300/£300 more at current prices).

On the face of it, not much has changed, as you still get a 26MP sensor and an almost identical body design. However, a faster processor delivers vastly increased buffer depth for continuous shooting, also thanks to a UHS-II compatible card slot, new AI-driven autofocus brings automatic subject recognition and tracking, and the video capabilities get a huge boost, with 4K 60p recording, ‘open gate’ 3:2 6K video, internal 4:2:2 recording and 12-bit raw via HDMI – there’s also a headphone socket now, and a bigger battery with greatly extended shooting times.

If you’re mainly interested in stills, the X-S20 may not offer enough of an improvement to make it worth the extra over the X-S10, but for video or hybrid shooters it’s a major upgrade. It might look like an expensive beginners camera, but it’s actually an extremely powerful hybrid tool at a ‘beginner’ price.

The body isn’t weather-sealed, but its light weight and compact size make the X-S20 ideal for travel photography, vlogging and other tasks where portability is key. A great all-rounder, and the perfect entry point to mirrorless cameras.

Best for: those who shoot both video and stills

Learn more in our full Fujifilm X-S20 review

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Best DSLR-style Fujifilm: Fujifilm X-H2

The Fujifilm X-H2 was originally released alongside the high-speed X-H2S, and at the time of release, its 40.2MP resolution made it the highest-resolution X-mount camera you could buy. Shortly after, however, the stylish X-T5 arrived, using the exact same 40.2MP CMOS 5 HR sensor and costing about $300/£200 less. So why, you might reasonably ask, would I opt for the X-H2 over the X-T5?

A big part of the answer lies in video, in which category the X-H2 has the X-T5 licked. The X-H2 can record 8K 30p video with no crop in 4:2:2 10-bit, internally, for as long as 160 minutes. The X-T5 and the high-speed X-H2S both top out at 6K video-wise, still impressive, but the X-H2 is definitely a better choice for video shooters.

This isn’t the whole story though. I’ve found that the X-H2 is also a better choice for burst-shooting, which it can do at up to 20fps using the electronic shutter and with a 1.29x crop. Yes, the X-T5 can do this too, but the difference is in the shot buffer – the X-H2 can record more than a thousand JPEGs or 400 RAWs before the burst rate starts to slow down, while the X-T5 will start to stutter after 120 JPEGs or just 19 RAWs. The X-H2 also has a class-leading fastest shutter speed of 1/180,000-sec.

The X-H2 sits in a curious position. It’s high-res, but offers the same res as a cheaper stablemate. It’s fast, but not quite as fast as Fujifilm’s X-H2S (which, to be fair, is around $500/£500 more expensive). It might be quite a specific user who finds the X-H2 to be the perfect camera for them – but their reward will be a superb all-around camera.

Best for: Shooters who prioritise resolution and detaill, and DSLR style controls

Read our full Fujifilm X-H2 review

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Best Fujifilm camera for sports and action: Fujifilm X-H2S

Fujifilm’s speedster flagship X-mount camera makes pains to differentiate itself from the company’s other models. Designed to be the premium, ambitious and enthusiast-friendly APS-C model in the range, the Fujifilm X-H2S offers a new stacked version of the 26.1MP sensor, as well as 6K video recording at 30fps (and 4K at up to 120fps), and 15fps continuous shooting (40fps with electronic shutter).

AI-assisted autofocus is able to recognise many subjects by their shape – birds, cars and trains as well as humans and pets. It also supports high-speed CFexpress Type B cards as well as SD, and has the option to add a fan so that overheating doesn’t affect performance, particularly during video capture.

It all adds up to a formidable piece of hardware that should be able to tackle the most demanding photography and video tasks.

Best for: Premium performance across the board

Read our full Fujifilm X-H2S review

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Best Fujifilm camera for travel: Fujifilm X-E5

The Fujifilm X-E5 arrived in 2025 as a new, stylish, retro looking mirrorless camera, with the same good looks as the wildly popular X100VI, but with the ability to change lenses. As one of the smaller mirrorless cameras, it makes it a great option for travel, and thanks to the changeable lenses, you can choose the perfect lenses for your needs, whether that’s ultra-small new slimline 23mm f/2.8 lens, perfect for street photography, or a more versatile zoom lens.

This slim, portable camera is perfect for slipping into a bag without weighing you down too much, and as long as you pair it with lighter X-mount lenses, you’ll have an ideal setup for city-breaks and day-to-day exploration. The X-E5 has a lovely new Film Simulation dial, which many photographers are rather fond of, making it even more tactile and enjoyable to shoot with.

Read our full Fujifilm X-E5 review

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Best Medium Format Fujifilm Cameras

Best value Fujifilm medium format camera: Fujifilm GFX100S II

Ever since it introduced the GFX 50S in 2016, Fujifilm has been intent on reducing the cost of medium-format digital to make it accessible to a wider range of photographers. With the Fujifilm GFX100S II, it’s brought a 100MP camera to market for under $5000/£5000 for the first time. This is significantly less than its direct predecessor, the GFX100S, cost in 2021, which is impressive given that most new models come with a hefty increase in price tag.

The Fujifilm GFX100S II takes the fine GFX100S design and adds some welcome upgrades, most notably a better viewfinder and an improved subject detection autofocus. You get a camera that’s not too large, handles nicely, and beats any full-frame camera for out-and-out image quality. That said, it’s still best suited to subjects where resolution is more important than speed, such as landscapes or portraits.

Read our full review of the Fujifilm GFX100S II

Best for: Professional photography on a budget.

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Best Fujifilm medium format compact: Fujifilm GFX100RF

The new GFX100RF combines Fujifilm’s proven fixed-lens APS-C excellence with their GFX medium format in a curious hybrid. It has a 102MP medium-format sensor and fixed 28mm equivalent lens, in a rangefinder-style body design that resembles the popular Fujifilm X100VI. The result is pleasing.

Given its large 44 x 33mm sensor, the GFX100RF is remarkably small: not quite pocket-sized but it’ll fit into a small bag. As such, its only real competitor is the full-frame Leica Q3, which is of similar size. At $4,899 / £4,499 it is exclusive; though much less expensive than the Q3.

Its 28mm-equivalent lens makes it better suited to photography. It does have subject detection autofocus that can recognise people, animals and vehicles. Human face/eye detection is kept separate from the rest of the subject detection options, while being mutually exclusive. That feels illogical on the firm’s other models, but is less problematic here, as it’s not a choice camera for shooting wildlife or motorsport.

Best for: landscape, architecture, and travel photography

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Best used Fujifilm cameras

Here, I’ve picked out the Fujifilm cameras that are no longer in production or generally aren’t available to buy new, but still represent a bargain on the used market. Check out this guide to the best second-hand full-frame mirrorless camera for some more options and tips on how to get the best deals on the used market.

Best used Fujifilm compact camera: Fujifilm X100V

Now discontinued, the X100V remains available on the second-hand market – but like the X100VI, you may need fast reflexes to get hold of one, as it remains popular. Boasting the specifications of a mirrorless camera in a fixed lens compact design, the Fujifilm X100V sports the same 26.1MP APS-C sensor and X-Processor 4 as many of its interchangeable lens stablemates.

While you can’t remove its 23mm lens, its F2 aperture and excellent optics make it a fantastic performer in almost all situations (and you can use Fujifilm’s optional 0.8x and 1.4x conversion lenses to change the focal length to 28mm and 50mm equivalent respectively).

With an 11fps continuous shooting speed (30fps with electronic shutter) it’s quick, and autofocus is swift and accurate to boot; combined with its inconspicuous size (it can fit in a jacket pocket) and easy handling, these traits make it ideal for street photography. It can be equipped with a weather resistant kit too, making it suitable for outdoor snapping all year round. It’s easy to see why this made it into our list of the best compact cameras.

If it’s too expensive or hard-to-find for you, check out our list of the best Fujifilm X100V alternatives.

Best for: Uncomplicated travel and street photography

Learn more in our Fujifilm X100V review

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Best all-round used Fujifilm: Fujifilm X-T4

At the time of its release, the Fujifilm X-T4 may have been the best mirrorless APS-C camera ever made. Building on previous X-T models by adding effective 5-axis in-body image stabilisation (with some increased bulk) and a highly manoeuvrable side-hinged vari-angle touchscreen, it’s a fantastically flexible camera that can confidently step up to any photo or video task.

With rapid continuous shooting, fast and accurate Face/Eye autofocus and powerful processing, it’s a dab hand when it comes to demanding action or wildlife photography, while its sensor resolves excellent levels of detail and handles noise remarkably well.

Videographers will appreciate its ability to shoot 4K at up to 60fps, although they may find the lack of a headphone socket for monitoring audio levels disappointing – this can be resolved using a USB-C to 3.5mm adapter.

Now that the X-T5 has arrived, the X-T4 can be picked up for a decent discount on its launch price, as well as being available second-hand. And let’s not split hairs – this is still an excellent camera for basically anyone, especially those who don’t like the idea of cards and drives filling up with 40MP files.

Best for: All-round photo and video shooting

Read our thoughts on this camera in our Fujifilm X-T4 review

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How to choose the best Fujifilm camera

The first thing to establish is which Fujifilm camera system you’re going to use. X-series mirrorless cameras are the stars of the show, offering terrific image quality from APS-C sensors. Whether you choose the photo-focused Fujifilm X-T5, the high-speed shooting Fujifilm X-H2S or the DSLR-styled Fujifilm X-S20, you’ll get a terrific camera packed with high-end features.

Or, for a premium large-sensor experience, you can bypass full-frame and go all the way up to the Fujifilm GFX medium-format system. These cameras offer sky-high megapixel counts (more than 100MP in some cases) in mirrorless-style bodies. For either of these systems, remember to look at the best Fujifilm lenses.

Alternatively, you can look at Fujifilm’s fabulous compacts. The range isn’t as broad as it once was, but the fixed-lens X100 series is still going strong, with the latest Fujifilm X100VI arriving to a rapturous reception among photographers. That magical combo of an APS-C sensor, classic styling, and a 35mm equivalent lens still turns heads!

Here are a few more key specs to think about when shopping for Fujifilm cameras…

Resolution

Fujifilm has upped its resolution game in recent times. For years, its X-series cameras resolutely stuck to the 26.1MP X-Trans sensor design. However, the arrival of the X-T5 and the X-H2 in 2022 changed everything, as both cameras sport a hefty 40MP of resolution, providing much more detail in images, at the cost of larger files. Of course, if this isn’t enough for you, the medium format GFX cameras run up to 100MP.

Build and handling

Some Fujifilm cameras are built more ruggedly than others, and if you need weatherproofing for outdoor shooting, you’ll want to be careful which you buy. For instance, while the X-T cameras are generally weatherproof, the beginner-friendly X-S10 and its successor the X-S20 are not. The good news though is that handling is consistently very good across all Fujifilm cameras, with dial-led controls and good viewfinders.

Shooting speed and autofocus

Fujifilm’s shooting speeds are generally very good, and further improved when the X-H2S came along in 2022. Its stacked sensor design enables super-fast shooting speeds of up to 40fps with the electronic shutter, and it also has AI-powered subject-detect autofocus that’s capable of keeping up. AI subject detection now appears in the X-S20, too, as well as the X-T50.

In-body image stabilisation

In-body image stabilisation (IBIS) is a common feature on Fujifilm cameras, and can be hugely useful both for video and for shooting at slow shutter speeds in low light. Older models like the X-T30 II don’t have it, while newer cameras like the X-S20 do. However, a fair few Fuji X-mount lenses have built-in optical stabilisation anyway, so this may not be a deal-breaker.

For more options, check out our guide to the best mirrorless cameras, and we also have a rundown on DSLR vs mirrorless: which is best if you’re struggling to pick which type of camera is right for you.

Frequently asked questions (FAQs)

Here, let us take a closer look at some of the common questions that readers ask me about Fujifilm cameras.

A guide to Fujifilm camera names

It’s fair enough to be more than a little confused by all the various letters and numbers in Fujifilm’s camera line-up – to a newcomer, it’s not particularly obvious what any of them mean. Here is a quick rundown of Fujifilm’s camera naming conventions:

• Fujifilm X-T cameras (e.g. Fujifilm X-T5, Fujifilm X-T30 III) are Fujifilm’s popular models for photographers, with classically styled designs that provide an SLR-like shooting experience in an up-to-date mirrorless body. Single-digit cameras, like the X-T5, are the high-end models designed for serious enthusiasts, while double-digit names like X-T30 denote smaller bodies that are more affordable and beginner-friendly.
• Fujifilm X-H cameras (e.g. Fujifilm X-H2, Fujifilm X-H2S) are the flagships, designed for professionals. Larger than X-T cameras, they pair a rugged build with a high-end feature-set. The X-H2S is designed for speed and video, with a stacked sensor design for fast readouts, while the X-H2 features higher resolution and is tilted more towards photographers.
• Fujifilm X100 cameras (e.g. Fujifilm X100VI) are the stratospherically popular series of fixed-lens compacts, designed for street and everyday photography, pairing a high-quality sensor with an ultra-sharp, 35mm equivalent lens.
• Fujifilm X-S cameras (e.g. Fujifilm X-S20) are hybrid models that offer advanced vlogging features without breaking the bank. Great for content creators who need to do a bit of everything.
• Fujifilm X-M cameras (e.g. Fujifilm X-M5) are ultra-small mirrorless cameras designed to provide as much quality and versatility as possible in a travel-sized body.
• Fujifilm X-E cameras (e.g. Fujifilm X-E5) are designed to provide a similar take-everywhere shooting experience to an X100, only with the flexibility of interchangeable lenses. They’re brilliant for travel for this reason.
• Fujifilm GFX cameras (e.g. Fujifilm GFX100S II, Fujifilm GFX100RF) are medium-format cameras, with a larger sensor and a different lens mount to the APS-C X series. They’re much more expensive, though relatively affordable in medium-format terms, and have done much to make large-sensor photography more accessible to the average person.
• Fujifilm X-half is a gimmick camera designed to simulate the feel of using film, with features like a shot-advance lever and the ability to disable shot previews until you have completed your ‘roll’. While it has some appeal in a retro way, we have elected not to include it here.

Note there are also several currently discontinued lines of Fujifilm cameras, such as the Fujifilm X-Pro cameras (e.g. Fujifilm X-Pro3), rangefinder-style mirrorless cameras designed for a proper retro-style shooting experience – to the point where the latest model featured a flip-down screen that could not be viewed while shooting. There was also the Fujifilm X-A line, which used a simpler sensor. However, we haven’t seen an update in these series since 2019 and 2017 respectively, and it’s unclear if we ever will again – so the above list refers only to Fujifilm cameras currently in production.

Recent updates

• March 2026: Checked prices were up to date.
• January 2026: Fujifilm X-T30 III moved to top spot, as the best choice for beginners to the Fujifilm system, and likely the top recommendation for most people browsing this guide. FAQ section expanded to include an explanation of Fujifilm’s various camera names.
• December 2025: Fujifilm X-T30 III added as best budget camera, and best for beginners. List cleaned up for clarity and speed.
• November 2025: The Fujifilm X-T30 II has been moved to our second-hand selection as it is now officially discontinued.
• October 2025: Fujifilm X-E4 is taken off the list as it has become increasingly difficult to find on the second-hand market. The GFX100 II is also removed, as it offers an incremental upgrade over the GFX100S II which costs $2000 less.